Marketing 4.0: Moving from Traditional to Digital

Further Research

• How are consumer preferences changing in the context of digital transformation?
• What strategies are most effective for attracting and retaining customers in digital marketing?
• How can the integration of online and offline channels enhance the effectiveness of marketing campaigns?
• What new technologies and tools are most promising for use in digital marketing?
• How is the role of the brand changing in the era of digital marketing and social media?
• What approaches to marketing personalization are most successful in the digital environment?
• How can the effectiveness of digital marketing strategies be measured, and which metrics are most important?
• How can companies adapt to rapidly changing digital trends and technologies?
• What ethical issues arise from the use of consumer data in digital marketing?
• How does digital marketing impact traditional marketing models and strategies?