The Goal

Brief Overview

The book "The Goal" by Eliyahu Goldratt tells the story of Alex Rogo, a plant manager facing the threat of closure due to low productivity and inefficiency. Alex must find a way to save the plant and improve its operations. Along the way, he reconnects with his former teacher, Jonah, who helps him understand that the primary goal of any business is to make money. Jonah teaches Alex to apply the Theory of Constraints, which focuses on identifying and eliminating bottlenecks in the production process. Alex and his team begin to analyze and optimize the plant's operations, leading to significant improvements. The book emphasizes the importance of systems thinking, teamwork, and continuous improvement for achieving business success.