Trump: The Art of the Deal

Implementation Notes

• Be ready to take risks: Donald Trump emphasizes the importance of being prepared to take risks in business. He believes that significant success cannot be achieved without risk. However, the risk should be justified and carefully calculated.
• Know your market: Trump highlights the necessity of deeply understanding the market you operate in. This includes knowing competitors, customer needs, and industry trends.
• Use negotiations as a tool: Negotiations are a key element in making deals. Trump advises being persistent but flexible, being able to listen, and finding compromises.
• Create value: It's important to create value for all parties involved in a deal. This can be achieved through innovation, improving the quality of services or products, and effective resource management.
• Build relationships: Personal and business relationships play a crucial role in successful deal-making. Trump recommends building long-term relationships based on trust and mutual benefit.
• Be persistent: Success requires persistence and determination. Trump emphasizes not giving up at the first sign of failure but continuing to move towards your goal.
• Use media: Trump actively uses media to promote his projects and create a positive image. He advises using media as a tool to attract attention and build a reputation.
• Do your homework: Preparation is key to success. Trump recommends thoroughly studying all aspects of a deal to be ready for any surprises.
• Be creative: Creativity and unconventional thinking help find unique solutions and opportunities in business. Trump advises not to be afraid to think outside the box.