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Psychology

Nudge: Improving Decisions About Health, Wealth, and Happiness

eng. Nudge: Improving Decisions About Health, Wealth, and Happiness · 2008
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Study and Application Tips

  • Use the principles of «nudging» to improve decision-making in health, wealth, and happiness. For example, create automatic settings for retirement savings so people save money without needing to make active decisions.
  • Apply the concept of «choice architecture» to create environments that guide people towards healthier and more beneficial decisions. For instance, place healthy food at eye level in cafeterias to encourage the selection of nutritious options.
  • Utilize social norms to influence behavior. For example, show people that most of their peers are saving energy to motivate them to do the same.
  • Apply the «nudge» principle in educational programs to enhance financial literacy and help people better manage their finances.
  • Create simple and clear informational materials so people can easily understand and make the right decisions in health and finance.
Nudge: Improving Decisions About Health, Wealth, and Happiness
Date of publication: 3 August 2024
———Original titleeng. Nudge: Improving Decisions About Health, Wealth, and Happiness · 2008
Genre: Psychology