The Tipping Point

Interesting Facts

• The book explores how small changes can lead to significant consequences in society and business.
• The author introduces the concept of the «tipping point», when an idea, product, or behavior reaches critical mass and begins to spread rapidly.
• Gladwell uses examples from various fields, including epidemics, fashion, and crime, to illustrate his ideas.
• One of the key concepts in the book is the «Rule of 150», which suggests that a person can maintain stable social relationships with about 150 people.
• The book explains the role of «connectors», «mavens», and «salesmen» in spreading ideas and products.
• Gladwell examines the phenomenon of the «Matthew Effect», where success breeds further success.
• The author analyzes how context and environment can influence people's behavior, leading to unexpected results.