Good to Great: Why Some Companies Make the Leap... and Others Don't

Brief Overview

Jim Collins' book «Good to Great: Why Some Companies Make the Leap... and Others Don't» explores why some companies break through and become great while others remain mediocre. Collins and his team conducted a five-year study, analyzing data from 28 companies to identify key success factors. The main concepts of the book include «Level 5 Leadership», where leaders possess humility and determination; the «First Who, Then What» principle, emphasizing the importance of having the right people on the team; the «Hedgehog Concept», which focuses on the intersection of passion, economic engine, and what the company can be the best in the world at. The book also discusses the discipline of culture, technology as accelerators rather than drivers of change, and the necessity of constant improvement. It offers practical advice and examples for companies aspiring to greatness.